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Hanging With Mike Dillard

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This weekend I was invited to be a student at the MLM Traffic Formula 101 Live event in Austin, Texas, USA.

Mike Dillard, who wrote MLM Traffic Formula (and many other books), has become a great friend and mentor over the past few months. He has provided extremely valuable lessons, feedback and advice that have changed the way we think about internet marketing at Rich Dad.

Being here as a student has been eye opening, to say the least. I have an entirely new appreciation for how effective internet marketing is done. And how much I don’t know!

Here are a few of the basics:

* Your list… is everything.

* Establish a relationship with the people on your list – Speak to your contacts as individuals, not as a group

* Provide overwhelming value and education

* Be real – People can spot BS from a mile away

* Create systems that leverage your content

I am extremely excited about what I have learned so far and I am working very hard to implement it.


p.s. The photo above is of Mike’s 2006 Aston Martin Vantage. He was gracious enough to let me sit down and fire it up last night at his house. Amazing!

See more here:
Hanging With Mike Dillard

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